TikTok is introducing a new feature that permits them to reduce the quantity of AI-created videos appearing in their streams. This step comes as the company revealed that it now features more than 1 thousand million AI videos.
Testing and Rollout
This change is undergoing trials over the next few weeks before a full-scale launch. This development aligns with a rise in AI-generated material, driven by recent AI video creators.
The Broader AI Trend
Studies have shown that nearly one in 10 of the quickest rising channels on a popular video site primarily display AI-generated videos. A considerable share of this material is considered “AI slop”, a label for substandard, factory-style content that is typically absurd or bizarre.
Based on user feedback that many people like content created using AI tools, ranging from AI artwork to educational videos, and we want to give people the option to adjust the amount of that, depending on their own choices,” said a spokesperson.
Scale of AI Content
The service disclosed that there are currently 1.3bn videos on its service identified as artificially created. Collectively, more than 100 million videos are uploaded to the service each day, making clips made by AI a relatively small portion of its overall inventory.
User Control Features
Viewers will be in a position to reduce or increase the level of artificial media they see by accessing the topic control option in the app and picking AI-made media. Additional categories that currently be adjusted under the filter cover current affairs, fashion, cosmetics, and dance.
Platform Guidelines
TikTok’s guidelines require content makers to identify lifelike AI-made content, and it forbids harmful deepfakes of public figures or critical incidents. Any realistic artificial content that is without a tag can be taken down under its terms of service.
Additionally, the platform will from now on add an “AI-made” tag to content produced via its proprietary AI systems, or identified by an cross-platform project for recognizing artificial media. This measure is aimed to help prevent users from attempting to bypass the disclosure requirement.
Educational Initiatives
TikTok is furthermore launching a two million dollar educational fund for specialists and groups to produce informative material about responsible artificial intelligence. This initiative will benefit charitable organizations specializing in training programming and robotics.
Content Safety Approach
The platform has defended its safety measures, amid controversy over plans to cut jobs for numerous content moderators in the United Kingdom. The company is set to cut a significant number of roles in its user protection department in its British office, with trade unions and online safety experts raising concerns that humans are being replaced by automated systems.
A trust and safety lead clarified that human moderation would remain essential, but AI can protect employees by filtering out the most distressing content prior to it is viewed by humans. The platform reported a 76% decrease in disturbing and violent content reviewed by safety staff over the previous year due to reliance on its AI tools.
“We think that it’s essential to balance staff and AI to keep the platform safe,” she said. “We’ll have people as involved in the system, but we further consider it’s extremely critical to minimize viewing of harmful content as rapidly, which is the area in which a extensive automated help is proving valuable process content quickly.”
